Campaigns

Campaign Financial

Manage the financial of your campaign from payouts to analyzing cost of media spend. This will help you manage the flow of finances in your campaign and how your ad dollar is being spent across all channels, sourece and advertisers.


Campaign Financial

This section is filtered by type:

  1. Marketing Partners
  2. Custom Sources
  3. Advertisers
  4. Custom Endpoints
  5. Accounts Receivable
  6. Accounts Payable

This separation will allow you to analyze and segment the financial performance by type to capture the more granular metrics.

Financial Types

The financial types include Custom Endpoints and Advertisers, and the data provides information on clicks, forms, calls, and their respective balances.

Reading The Table

The table below is designed to help you interpret the information presented for each data source effectively. Let's break down what each column represents:

SOURCE NAME: This column lists the name or identifier of the data source or endpoint being tracked.

SOURCE TYPE: Indicates the type or category of the data source. In this table, you'll find "Custom Endpoint" and "Advertiser" as the source types.

CLICKS: The number of clicks generated by the data source.

CLICKS BALANCE: This column shows the balance associated with clicks. In this table, all balances are currently at $0.00.

FORMS: Reflects the number of form submissions recorded from the data source.

FORMS BALANCE: The balance associated with form submissions.

CALLS: The count of phone calls generated by the data source.

CALLS BALANCE: The balance linked to phone call data.

TOTAL BALANCE: The overall financial balance associated with the data source, considering clicks, forms, and calls.

Adjusting Table Data

With our system, you can effortlessly break down your dashboard into specific views, focusing on different aspects of your data. Here's how you can leverage this feature to gain deeper insights:

Marketing Partners View: Dive into the performance of your marketing partnerships. Track metrics like clicks, conversions, and ROI from various partners, helping you identify which collaborations are driving the most value.

Custom Sources View: Monitor the effectiveness of different advertising channels, campaigns, or even specific web pages. Custom Endpoints View: This view enables you to track clicks, forms, and calls from different endpoints, allowing you to optimize your data strategy.

Accounts Receivable View:. Keep a close eye on outstanding payments, due dates, and payment trends.

Accounts Payable View: Track expenses, monitor invoice statuses, and ensure timely payments to suppliers.

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