Click Listing Report
Analyze performance metrics of click listing networks and individual listings to optimize offers and increase revenue.
The Click Listing Report provides comprehensive visibility into the performance of all networks and listings integrated with your click funnel. Use it to evaluate which networks and individual offers are delivering the best results and where optimizations are needed.
Network Performance
- Active Networks: Total number of click listing networks currently enabled and serving offers.
- API Calls: Number of requests made to fetch click listings from these networks.
- Clicks: Count of user interactions (clicks) on listed offers.
- Revenue: Total earnings from all click listings.
- Earnings Per Click (EPC): Average revenue generated per click across the network.
Network Revenue (Graph)
A dynamic line chart shows revenue trends across active networks. The chart updates based on:
- Date Range Picker: Filter results to view revenue by day, week, or custom ranges.
- Network Selector: Focus the graph on a specific click network to view trends individually.
Integration Network Performance
This table summarizes each integrated network’s contribution. For each network, you’ll find:
- Status: Indicates whether the network is active or inactive.
- API Calls: Number of times the system requested listings from the network.
- Clicks: Total user clicks on listings from this network.
- Revenue: Total revenue generated via that network.
- Payout: Amount paid to the network or external provider.
- Margin: Profit margin derived from revenue minus payout.
- Profit: Net earnings for that network.
Each row includes a “View” action to explore network-specific performance in more detail.
Detailed Listing Metrics
This section provides granular tracking of individual click listings across all networks.
- Listing ID & Name: Unique identifier and display name of the offer or provider.
- Associated Networks: The network(s) where this listing is active.
- Returned Count: Number of times the listing was returned in API responses.
- Displayed Count: Number of times the listing was actually shown to users.
- Utilization %: Displayed count ÷ Returned count × 100 – indicates how often a returned listing was used.
- Average Value: Revenue per returned instance.
- Total Clicks: Number of actual user clicks on the listing.
- Click-Through Rate (CTR): Clicks ÷ Displays × 100 – user engagement rate.
- Revenue: Total revenue generated from this listing.
- RPC / RPD: Revenue per click or revenue per display, depending on setup.
Use this report to evaluate listing performance, rotate underperforming offers, and maximize your click-based revenue streams.