Note: This tab is available in Custom Source (CS), Media Channel (MC), and Marketing Partner (MP) source types.

The Form API Validations tab allows you to set rules to automatically validate or reject incoming leads that are submitted through the Form API.

This ensures that only qualified, properly-timed, and correctly-located leads are accepted from your traffic sources.

Validation Options

1. CAP-Based Validation

You can validate incoming leads based on CAP limits:

  • Global CAP
  • Monthly CAP
  • Weekly CAP
  • Daily CAP
  • Global Payout CAP
  • Monthly Payout CAP
  • Weekly Payout CAP
  • Daily Payout CAP

This prevents traffic sources from sending more leads than allowed based on your configured thresholds.

2. Time-Based Validation

Set time restrictions to control when leads can be accepted:

  • Specify hours and days during which leads are allowed.
  • Automatically reject leads sent outside of the allowed windows.

3. Location-Based Validation

Validate leads based on geographic criteria:

  • Include specific States.
  • Include specific ZIP Codes.

This ensures that only leads from desired locations are processed.

4. Custom Condition Validation

Define custom rules based on data attribution fields from the lead data.

Examples:

  • Accept leads only if certain fields match specific values.
  • Reject leads based on custom lead attributes.

Custom conditions provide highly flexible control tailored to your specific requirements.