Payout Settings (CS%2C MP)
Customize conversion-related payout logic including static payouts, rev-share, and advanced modifiers.
Note: This tab is available in Custom Source (CS) and Marketing Partner (MP) source types.
The Payout Settings tab provides full control over how payouts are handled for a specific source, allowing you to override campaign-level defaults and apply advanced dynamic payout structures.
Payout Configuration Options
First Card - Toggle Settings
The top section contains four toggle switches that modify how conversions and payouts are processed:
-
Allow for Duplicate Conversions
- When enabled, duplicate conversions will still be allowed and paid.
-
On Conversion Events Fire Postbacks & Pixels
- When enabled, payout-related postbacks and pixels will fire immediately upon a conversion event.
-
Enable Payout Conditions on Conversions
- Activates payout conditions based on rules set in the Cap Settings tab.
-
Require Conversion Approvals
- When enabled, each conversion must be manually approved before the payout is processed.
Second Card - Default vs. Source-Level Overrides
The second section displays:
- Default Payout Settings configured at the campaign level.
- An option to override the campaign settings specifically for this source.
By overriding, you can apply a completely different payout structure customized for this traffic source.
Lead Type Payout Structures
For each lead type — Clicks, Calls, and Forms — you can configure:
-
Static Amount
Set a fixed payout amount. -
Revenue Share Percentage
Share a percentage of the revenue generated from the lead.
Advanced Payout Modifier
Clicking on Payout Modifier for any lead type opens a slider for advanced payout configuration.
Within the modifier, you can define dynamic payout rules based on:
- Buyer
- UTM parameters
Examples:
- If Buyer A buys the lead, payout $4; if Buyer B buys, apply a 10% revenue share.
- If the utm_campaign is camp1 then payout 5; but camp2, payout $10.
- Create dynamic payout structures for any field/value combination in the lead data.
This flexibility allows highly customized payout strategies to maximize your profitability and maintain tight control over acquisition costs.